Crucial List Building Secrets October 3rd, 2009
After reading countless articles and expert advice you finally decide that yes, you do need a good opt-in list. Of course, that takes time and money so you sneak around and read success stories of people that claim they are creating a small fortune with opt-in lists. The glow keeps building until you can’t stand it any longer and rush out to start your own opt in list.
In less than a week you realize how fast money can disappear. “Where are all the profits?” That is exactly the question you should have asked before you began dreaming about the profits that come in building your own profitable opt in list. Do you have anything to offer them? Do you have anything to sell? Can you replenish your original products and services – or in other words, do you have a continuous supply of different offers that they will want?
It isn’t necessary to actually have the sales toolsproducts or services in your possession, but you absolutely MUST have the ideas firmly fixed in your mind, know what they are and where you will be getting them from.
So let’s start out with what you already have and ask this question.. WHERE IS THE ACTION? Hopefully you have some hooks out there and they are baited with various attractions. If you can’t eBay Moneymakersell it for free there is no way in the world you can sell it for 50 cents.
The best way to determine exactly where the action is will always be the either/or button. “Do you want Book A for free, or would you prefer Book B.
There’s no reason to fuss around about this and do it piecemeal. You can use multiple choice to find out everything you need to know in one presentation. For example: “Please select up to 5 books from the list of 15 that you want to receive for free.”
BBBBut I ddddon’t want to give away a $50 book just to see if people want it.
No, you sure don’t.. and that is where the magic of titles comes in handy. If the title of your $50 book is: “The Crucial Factors Of Successful List Building” then you want to create a short report and title it: “The most crucial factor successful list builders use to explode their opt-ins mailing list.”
Now the temptation is to make this a cheap, throw-away. Listen to the man that’s made a million mistakes before getting anything right: Give out real value. Sure, make it short, but give your receiver something worth biting down on, and then mention how valuable your complete book is.
So, on our list of 15 offers we have put hints and baits for every hot deal we’ve been dreaming would make us some big money. By letting them have only 5 out of those 15 they will reveal the 5 titles that will make money for you from the browsers you already have. Given feedback from enough people you can actually pick out THE moneymaker of the year that you can go after hammer and tong.
One company back in the 1930s was offering free records in this manner,, 5 out of 20 for $2.00 “Then we’ll ship next month’s selection to your home and bill you $4.95 per month.” What that company found out was that if one specific vocalist on their list was picked out, that party was 9 times as unlikely to pay their bill when it came. You’ll be finding out lots and lots about your customers too.
That is accomplished by providing self-identifying choices. Let them choose between making money, or saving money. Let them choose between red roses or yellow. Let them choose between cold cereal or hot. You set up the choices so they reveal what you need to know about them.
For example.. I have two products.. One lets the customer generate their own headlines from the 325 most powerful headlines of last century. The other is a book that shows how to use the 325 most powerful headlines of last century. One costs me a few pennies, the other costs me a few dollars. By setting up the options to a report… or a slider that lets them generate up to 10 different headlines I will know for a fact which side of my bread has the butter smeared on it.
I worked on one set of options for several months, asking questions.. fine tuning, and finally worked out a spit-fire offer that has regularly brought in 20% and more actual sales. You compare that to 1% of sales and we are talking BIG TIME VALUES here.
Once you bust it down to the basics, what offer makes your visitors sign up, then you can do away with options and focus on presenting the offer where and how it does you the most good. If you are in this for a million you’ll want to tickle the words until they are just right.
We’re not through yet.. Now you want to find out if a graphic with those words on it work better than just the words. My one, biggest moneymaker text ad works 2 times as well after I made a graphic out of it. The words are the same. The size of the letters is the same, but I fix their position in the graphic and it has made a world of difference.
Make your customer choose; make your customer decide; all you want is their money, ask your customer to cooperate in the extraction process.
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Do It Wrong Email Marketing September 8th, 2009
Many business owners who opt to try email marketing form the identify of believing any typewrite of email marketing is healthful. This is simply not right; there are a confine of mistakes business owners can pee when they devise an email marketing movement. Examples of these types of mistakes may permit allowing promotional materials to be tagged as email, not following up with promotional emails, not beingness ready for an influx of customers after an email marketing sweat and not marketing specifically to the point interview.
We leave act our speech on email marketing mistakes with email. Email is a job which is motility enzootic proportions. Each day Internet users are bombarded with email from around the earth. This may permit an innkeeper of unsolicited emails which are promoting products or services the recipients may or may not be curious in purchase. A judicial nonachievement business owners can head in email marketing is to air emails which are liable to be construed to be spam. This may ensue in the emails never movement the recipient or the emails state deleted, without being see, by the recipient. Avoiding the possibility of descending into the spam accumulation is not very herculean. It fundamentally involves ensuring your promotional emails contain much utilizable repeat than open business. This present head it statesman Other email marketing misconception often prefabricated is failure to obey up on promotional emails. Sending out emails to interested parties can be very good but it is symmetrical much beneficial to conjunction these email recipients by additional methods much as assemblage or telephony to solvent any questions they may have and bid any additional assemblage they may expect. This write of take up can be much solon efficacious than just sending an email and allowing it to recede into the abyss of an overcrowded email inbox.
Business owners may also run into the misstatement of not preparing themselves for an influx of customers after an email marketing travail. The express firmness of email marketing is to make raised concern in your products or services. Thus it is grievous for business owners to anticipate a growth in business and be spread to reconcile this accumulated condition for products and services. This is important because latent customers who have to act for products or services may essay out your competitors who are punter prepared to furnish them with products or services forthwith.
Finally a dire mistake prefabricated by business owners is to not design an email marketing cause to their peculiar target opportunity. This can be a problem because it may lead in the email marketing being lower competent. Business owners typically represent this slip because they fall into the mouth of believing that it is much important to move a thumping interview than it is to movement a train interview. You may blindly publicize your email marketing materials to trillions of recipients and exclusive make a few leads. Nonetheless, you cou
powerfulness in your products and services and testament liable create more leads from this smaller email system tilt. It is not exclusive important to move your communication to members of your aim chance but to also design your message to check this audience. Creating an email substance which give invoke to a show of individuals is not as important as creating a communication which faculty collection to members of your train interview.
You gift require an autoresponder system to market with email We reccomend www.Automatic-Responder.com for sending your email.
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Instant Plug N Pay For Info Marketing Future July 21st, 2009
Whatever
you do, Don’t Join InstantPlugNPay.com!!
Well, at
least not until you have read this review. My heading was
not some ploy to get you to find out what is wrong with
InstantPlugNPay.com. Rather, it was meant to get your
attention because there are a few things I want you to know
before you join.

Okay, so
what is InstantPlugNPay.com?
To be
totally honest, I cannot fault it any way whatsoever and if
you continue reading you will soon find out why…
The concept
behind InstantPlugNPay is really very simply. It
was developed by Craig Haywood (or the blue guy) who is also
the owner of highly successful sites like TrackThatAd, MyViralPopAds
ExitLightBox and MyViralSurfer
From the
above sites you can probably deduct that Craig focuses
heavily on Viral Marketing which is good when you consider
what he’s done with Instant Plug N Pay.
A quick
summary of the IPP homepage reveals that IPP is a resell
rights product website which integrates with mlm through
viral marketing, but that doesn’t even begin to lift the
layers of nice goodies. In Fact, Jane Mark from
JPEAdvertising.com describes it better…
“I
know. It’s resale rights gone MLM and viral but that doesn’t tell half the story. People who
have no idea how to sell resale products
have it made.You set it for them You give them
autoresponder sales letters and new,
jazzy sales pages to work with. You give
them all the viral tools to sell the
products and they sit back and relax.They don’t have to do a thing. I love
it.They can even let people know by twitter
that they have a new product for sale
right from the members area by just
popping in their twitter information.“
Here is
how it works…
Every
member of IPP get a product store where all products in the
store (supplied by Craig) is linked to your own domain name.
(which you create free when you join)
Every month
Craig ads 3 new products to the store, does the ad copy for
you, integrate an auto responder follow-up series for you
(which he hosts on your behalf). He also ties viral
marketing to every product to ensure your visitors
multiplies your selling efforts as well as social network
marketing through the means of Twitter Tweets. Btw., if you
join IPP Craig also helps you to virally grow your Twitter
followers
Now, this
is where it gets interesting. This is the first and only
program I know of you can make a substantial income from
without even paying a dime (although the pro benefits are
exceptional…more on that later).
As a free
member you will get 50% commission for any product sold from
your store. The member who referred you will also get $2 for
every product you sell, as will the member who referred
them. Going pro makes this even more lucrative.
Every time
you sell a product to someone, they will also get an option
to join IPP (under you), so this makes it easy to get in
more people underneath you, however, Craig has gone the full
9 yards to ensure getting signups is as easy as possible, by
also providing you with a tracker that virally promotes
itself (in other words, affiliate links you advertise) as
well as your IPP products at the same time.
At the same
time, you will also have access to all the information of
people who buy from your store, which means you can import
leads into your auto responder of known buyers.
Going
Pro…
I am not
going to tell you the price to be a pro member as this
violates Craig’s terms of service. What I can tell you is
that is that it is so low I thought it was a joke, but on a
more serious note, it gives you the opportunity to rake in a
small fortune every month.
As a pro
member you will also earn 100% on all products in your store
paid directly to your PayPal account. If you don’t have
PayPal, Craig also provides you with another option that is
globally accepted.
Something
which made me realise Craig thought of everything is the pro
member affiliate benefit. Since you get 100% profit on
products in your store, it is only fitting that you should
be able to get affiliates to promote your products for you.
As a pro
member, each product in your store is set up with your own
affiliate program which pays out 50% to your affiliates and
50% to you. All of this is handled without you having to do
anything. The system even recruits affiliates for you.
Final
Thoughts…
The
InstantPlugNPay.com system is a rare gem. It is a full stay
at home program where no skills are required from you.
Everything, and I mean everything is done on your behalf.
I know you
have probably heard the term: “You’ve
never seen anything like this.” a thousand times
before, but this time it is true.
This is one
program I am giving a rating of 12 out of 10.
Hint: When
you log in for the first time, you will be presented with a
one time offer to go pro. While you can still upgrade later
at a price which is still a joke, I highly recommend you do
it when you are presented with the oto as it is the lowest
you will ever get it at.












